• Digital Marketing Executive at ​TopYouGo

    work ​TopYouGo
    placeLagos
    Date Posted: 2018-12-17

    TopYouGo, a full-service digital marketing agency, is recruiting to fill the position of Digital Marketing Executive in Lagos.

    Job Description

    • TopYouGo Digital Marketing Agency is looking for an enthusiastic Digital Marketing Executive to join its exciting team in the Lagos office.
    • The ideal candidate will possess a good understanding of digital marketing – as well as some level of traditional marketing. Most importantly, the ideal candidate must have a passion for delivering results.

    About the Role

    • The successful candidate will be responsible for clients’ digital marketing campaigns, creating, monitoring and ensuring engagements and conversions.
    • The candidate will ensure that clients’ websites are optimized for search engines; social media contents generate engagements; email campaigns facilitate lead generation; paid advertising campaigns are setup to achieve their objectives; amongst others.
    • To excel in this role, the successful candidate needs 1 – 3 years’ experience in a similar role. Excellent understanding of SEO, PPC, social media marketing, content writing, and email marketing is paramount.

    Skills Required

    • Basic understanding of HTML and CSS
    • Experience with website analysis, preferably using Google Webmaster Tools - Google Analytics, Search Console, Google Maps API and more
    • Website maintenance and administration of content management systems and e-commerce solutions
    • Adept with Search Engine Optimisation (SEO) processes – Keyword Research, SEO Audit, creating Meta Tags, local SEO and link building
    • Knowledge of Google My Business and local business directory listing
    • Ability to create and optimise social media pages for business
    • Setting up and optimising Google Ads and Social Media Advertising campaigns for businesses
    • Ability to write contents for blogs, website, products, services, social media, press releases, email newsletter, marketing campaigns and more.
    • Ability to create a tailored digital marketing strategy, content marketing strategy and social media strategy
    • Previous experience of using CRM systems, marketing automation tool, lead management systems, partner and client portals
    • Degree in communication-related courses, such as mass communication, is desirable – but not a must.

    Personal Attributes:

    • A passion for digital marketing
    • Articulate and good communicator
    • Excellent content writing skill
    • Ability to handle pressure whilst working to deadlines
    • Project management and customer relationship management skills
    • Excellent team player with an entrepreneurial spirit
    • Strong interest in research and personal development

    Remuneration

    Salary (negotiable and based on experience); 37.5 hours per week.

    Method of Application

    Interested and qualified candidates should send an up-to-date CV and Application Letter by 31st January, 2019.


    work ​TopYouGo

Click here to join our Telegram community

Click here to report a suspicious job posting

Subscribe to our mailing list
Subscribe

Share this Job