Webcoupers is hiring a Social Media Manager in Lagos.

Job Details

The Social media manager should have a strong background in creating engaging social content and posts, plus understanding how social media impacts a brand’s overarching marketing strategy. Social is often a consumer’s first experience with a brand so a strong social presence is essential to creating successful 360° marketing strategies.

He/She must be adept at studying market trends, analysing customer needs & gaining insights that aligns with a brand’s objectives to devise, execute, and test ongoing campaigns while improving content and optimizing promotions along the way

Required Skills / Abilities

Must have an existing influencers network or relationship with influencers that can be leveraged for client campaigns

Must have a robust and visible online presence

Job experience

1-2years

Responsibilities:

Day to Day account management of clients social media accounts and content platforms

Understand the Inbound Marketing Methodology and implement in all content marketing activities

Develop Digital Strategy for clients Briefs

Exceptional copywriting skills

Setting initial benchmarks for followers, increased traffic, etc.

Preparing quality content for blogs and social platforms

Creating promotions and contests to increase engagement

Engaging experts and influencers to increase brand reach

Using analytics software to measure campaign success

Online PR and Events Coverage

Take up Community management role as a secondary role when necessary

Developing strategy on Facebook, Twitter, Instagram, Pinterest, and other social sites

Creating buzzworthy/viral content based on brand needs and real time trends(Real-time Marketing).

Developing an editorial calendar to coordinate publishing schedules

Promoting viral posts and advertisements via social media promotions

Growing social media followers through targeted promotions

Ideating, developing, and running social media marketing campaigns

Engaging with friends, fans, and followers on various social platforms

Keeping on top of the latest social media marketing trends

Inbound traffic generation, content management, and online reputation management.

Method of Application

Intersted and qualified persons shou send their CVs