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Brand Activation Executive at Konga
Konga - We are Nigeria’s largest online mall and have been in operation for over 7 years. We are recruiting to fill the position of a Brand Activation Executive in Nigeria (Lagos).
Job Profile
- Brand Activation Executive must possess excellent organizational, communication, problem solving and analytical skills along with an ability to work with a team in executing projects and campaigns.
- You must be flexible enough to work under stringent deadlines and high work pressure on a regular basis.
Job Responsibilities
- You will oversee projects from start to finish, and you must be able to provide guidance, instructions, and correction as necessary.
- Own and drive the full execution of the relevant events, exhibitions and activations, including promotions, promotional merchandising assets, in store execution, influencers activation
- Manage project lifecycle to ensure a timely completion of deliverables within budgets.
- Recommend BA/promoters needs for each activation.
- Understand and utilize a fully integrated marketing mix.
- Event marketing – Manage all event and external event marketing programs, including development, promotion, execution, and post-analysis.
- Sponsorships/partnerships – Manage activation of sponsorships and partnerships.
- Retail marketing – Manage retail marketing programs for all assigned brands at on-premise and off-premise accounts. Includes POS and displays planning, development and production.
- Brand merchandise – Manage needs for brand merchandise development, working with creative teams and vendors to produce merchandise that is engaging and on-strategy and other merchandise for promotional marketing use.
- Measure and analyze brand activation efforts, and create/maintain post-analysis reports of major activation programs.
- Monitor competitive brand activity as well as trends in brand activation integrated marketing in the general market and bring new ideas to the table.
- Work effectively under pressure and utilize strong project management skills to meet deadlines.
- Other duties as may be assigned.
- Ensuring at all times that quality and deadlines are met and compiling post-project reports.
- Assisting with billing, discrepancy management, and reconciliation; as well as other finance/audit reporting where necessary.
Job Requirements
- Basic level OND (Communications, Marketing, Business)
- One / two years of experience in a related field (generally marketing or sales). Agency experience is a plus
- Ability to stand for long periods.
- Proficient with the Microsoft Office Suite
- Confident public speaker
How to Apply
Interested and qualified candidates should send their CV on or before Friday, 23rd April, 2021, with the subject matter captured as "Brand Activation Executive"
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