• Market Research Analyst at ​Intelex Consultants

    work ​Intelex Consultants
    placeLagos
    Date Posted: 2021-03-23

    Intelex Consultants - We are a team of professionals who provides expert advice in business, education, law, regulatory compliance, health care and security Issues. We are recruiting to fill the position of a Market Research Analyst in Lagos.

    Job Description

    • We are looking for a methodical Market Research Analyst to survey customer preferences and statistical data in order to support customers during their decision making process regarding product designs, prices and promotions.
    • The successful market researcher will be able to analyze autonomously qualitative data, trends, strategies and competition aiming at increasing competitiveness.

    Responsibilities

    • Collect data on consumers, competitors and market place and consolidate information into actionable items, reports and presentations
    • Understand business objectives and design surveys to discover prospective customers’ preferences
    • Compile andanalyzestatistical data using modern and traditional methods to collect it
    • Perform valid and reliable market research SWOT analysis
    • Interpret data, formulate reports and make recommendations
    • Use online market research and catalogue findings to databases
    • Provide competitive analysis on various companies’ market offerings, identify market trends, pricing/business models, sales and methods of operation
    • Evaluate program methodology and key data to ensure that data on the releases are accurate and the angle of the release is correct
    • Remain fully informed on market trends, other parties researches and implement best practices

    Requirements

    • BS degree in Statistics, Marketing or related field
    • 2-5 years work experience.
    • Proven Market Research Analysis experience
    • Ability to interpret large amounts of data and to multi-task
    • Strong communication and presentation skills
    • Excellent knowledge of statistical packages (SPSS, SAS or similar), databases and MS Office
    • Search engines, web analytics and business research tools acumen
    • Familiarity with CRM programs
    • Adequate knowledge of data collection methods (polls, focus groups, surveys etc)
    • Working knowledge of data warehousing, modelling and mining
    • Strong analytical and critical thinking
    • Applicant MUST reside in Lagos

    Salary
    N120,000 - N150,000 / month.

    Method of Application
    Interested and qualified candidates should apply on or before 30th March, 2021.


    work ​Intelex Consultants

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