• Public Relations Executive at BookingsAfrica.com

    work BookingsAfrica.com
    placeNigeria
    Date Posted: 2019-05-14

    BookingsAfrica.com is the largest online freelance marketplace to simply source, compare and book the creatives needed for the media and entertainment industry across Africa. We are hiring a Public Relations Executive in Nigeria.


    Job description
    From writing and selling in press releases to the media to running social media campaigns, PR account executives work within a wider team to influence public opinion or behaviour on behalf of their clients, usually without the use of paid advertising.


    The day-to-day
    A PR account executive will typically:


    • Write press releases, news stories, articles, case studies and product pieces
    • Pitch press releases and feature ideas by phone or email to national, regional and trade journalists, across print, broadcast and online, to interest them in covering their clients’ stories
    • Respond to phone calls and emails from journalists
    • Arrange interviews and editorial meetings with key journalists for clients’ spokespeople - in person or over the phone - and facilitate these meetings where appropriate
    • Monitor media coverage and report results to the wider team and clients
    • Attend client events and industry conferences
    • Handle clients’ social media accounts such as their Twitter, Facebook or LinkedIn page
    • Deliver analytics reports on social media, reporting on traffic, engagement and follower figures
    • Brainstorm fresh ideas for PR campaigns

    Key skills

    • English language fluency: You need to have excellent written and spoken English.
    • Copywriting skills: You need to be hot on spelling, grammar and proof-reading, as well as have a creative flair for producing engaging copy.
    • Presentation skills: From communicating ideas to your team to presenting stories to journalists, you need to organise information in a succinct and interesting way to capture their attention.
    • Strong interpersonal skills: Whether it’s over the phone, by email or in person, PR is all about people, so you need to be approachable, friendly and empathetic, and be able to relate to people on different levels within the agency, with clients and with the media.
    • Excellent telephone manner: You will spend a lot of your time pitching stories to journalists, so you need to have the confidence to pick up the phone and speak to them and maintain a positive, friendly and upbeat tone.
    • Time-keeping:

    Method of Application

    Interested and qualified candidates should send their CVs within the next 24 hours.


    work BookingsAfrica.com

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